she crushesecom.
Start for $297 (opens secure Stripe checkout in a new tab)

Creative strategy that gives your next ad a reason to win.

We uncover what makes customers buy, develop fresh creative angles, and turn those insights into ads your media buyer can test.

For DTC brands spending $30K+ a month on Meta. Your media buyer keeps launching and managing the ads.

Start for $297 (opens secure Stripe checkout in a new tab)Book a partnership call (opens Calendly in a new tab)
Compare the two options
TULA ad: four 'Spresso shades shown as a menu: Cappuccino golden glow, Pink rosy glow, Americano bronzy glow, Iced pearlescent glow. What's your order?
An independent spec ad from our TULA campaign.

10-Ad Creative Test

One-time
$297 for 10 ads
Turnaround
72 hours after your onboarding strategy call

See what your next 10 ads could be saying.

For $297, we’ll research your product, uncover fresh buying angles, and turn them into 10 finished static ads, each with its own copy and a reason to test it.

Delivered within 72 hours after your onboarding strategy call, once all required materials and approvals are received.

How the Creative Test works

  1. Buy the Creative Test

    Pay $297 once through secure Stripe checkout. Nothing renews.

  2. Book your onboarding strategy call

    Right after checkout, pick a time. We agree the product, the buyer and what to test.

  3. Get 10 finished ads

    Within 72 hours after the call, once all required materials and approvals are received.

  4. Review what we learned

    We walk you through the research and the reasoning behind each ad.

  5. Explore ongoing creative support

    See how our research, creative testing, and account analysis could support your next 90 days. If ongoing support makes sense, we’ll discuss a partnership tailored to your brand.

Good to know

  • Required materials and approvals: product and offer details, the claims you’re able to make, brand assets such as your logo, fonts and product photos, and access to or exports of your current ads.
  • If something we need arrives after the call, the 72 hours start when it arrives.
  • Every ad comes with its copy and a short test rationale, ready for your media buyer to launch.
Start for $297 (opens secure Stripe checkout in a new tab)
Nutrafol ad on deep green: Nutrafol Women bottle with a zero biotin badge, 100% vegan ingredients and physician-formulated callouts.
An independent spec ad from our Nutrafol campaign.

Fractional Creative Strategy & Growth Partnership

Monthly
Starting at $5,000/month
Commitment
3-month minimum

Your next winning creative shouldn’t depend on a brainstorming session.

Bring senior creative strategy into your business every month.

We study your customers, analyze what your ads are teaching us, develop fresh angles, and build a steady pipeline of creative your media buyer can test.

When conversion problems extend beyond the ad, our partnership can also include landing-page strategy, CRO experiments, and growth advisory.

Two levels of strategic work, one custom scope

Every partnership includes the creative strategy core. The full-funnel and CRO layer is optional. Both are priced together in one monthly fee that we agree with you.

Creative strategy core

Part of every partnership. Research, concepts, finished creative and account analysis.

A typical month can include

  • Ongoing customer and competitor research
  • 12–16 strategically distinct ad concepts, each with three materially different hooks
  • Up to 24 finished static ads, when your scope includes static production
  • Video concepts, scripts, storyboards and filming instructions for your creators or editors
  • A creative testing strategy agreed with your media buyer
  • Weekly account analysis of Meta performance, with a recorded Loom debrief
  • Strategy meetings with your team, at the cadence your scope sets
  • A monthly creative learning report: what we tested, what it taught us and what comes next

Optional full-funnel and CRO layer

Added when the bottleneck sits after the click. Agreed in your scope and reflected in your monthly fee, never included by default.

When it’s in your scope

  • A CRO audit in month one, from ad to checkout
  • Landing-page and funnel briefs covering message, copy, layout and wireframes
  • CRO experiment plans that set out the hypothesis, how to implement it and the metrics that decide it
  • Advice on AOV, offers, bundles, upsells and profitability

What counts as a concept

  • A new size or placement crop of an existing ad isn’t a new concept, and neither is a small cosmetic change such as a color, font or background swap.
  • The three hooks on each concept have to be materially different: a different opening idea, not the same line reworded.

Monthly deliverables are defined in your custom agreement.

Who does what

She Crushes ECom

  • Customer, competitor and account research
  • Creative strategy, angles and concepts
  • Finished static ads
  • Video concepts, scripts and filming direction
  • Account analysis, Loom debriefs and learning reports
  • CRO and business advisory, when scoped

Your team and media buyer

  • Meta campaign execution, launches and budgets
  • Filming and editing video
  • Building website pages and running CRO experiments
  • Approving claims, product details and brand assets

Anything on your side can move to ours if we contract it separately.

Book a partnership call (opens Calendly in a new tab)

Which level of help do you need?

The Creative Test is a single paid project you can judge on its own. The partnership is ongoing strategy with your team.

Feature10-Ad Creative TestFractional Creative Strategy & Growth Partnership
Price$297, one-timeStarting at $5,000/month
CommitmentNone. One payment, nothing renews3-month minimum
TimingWithin 72 hours after your onboarding strategy call, once all required materials and approvals are receivedMonthly, on a 90-day roadmap
What it isA one-time paid creative testOngoing research, creative, testing and analysis
What you get10 finished static ads with copy and a test rationaleConcepts, hooks, finished creative and analysis, scoped to your brand
Who launches the adsYour media buyerYour media buyer, following the testing roadmap we agree
Conversion and business adviceNot includedThe optional CRO layer, when agreed in the scope
Best forTesting our team and our thinking on your own productBrands that want senior strategy every month

Most brands start with the Creative Test.

Start for $297 (opens secure Stripe checkout in a new tab)Book a partnership call (opens Calendly in a new tab)

What clients and
collaborators say.

The Product Boss funnel dashboard showing $1,002,015.00 in gross sales
“With Maria’s strategy and creative marketing campaigns, we created a multiple 7-figure brand within 2 years.”
The Product BossFounders

Good questions.
Straight answers.

We work with DTC ecommerce brands across product categories. The strongest fit has active Meta spend, usually $30K+ a month, a product customers are already buying, and a media buyer or team able to test new creative. Our research and creative process adapts to the buyer and category.

Find your next angle
before your best ad wears out.

Start with the $297 Creative Test and see how we work: 10 finished ads within 72 hours after your onboarding strategy call, once all required materials and approvals are received. Considering ongoing support? Book a partnership call.

Start for $297 (opens secure Stripe checkout in a new tab)Book a partnership call (opens Calendly in a new tab)